Men will easily fall in love with someone who is open, approachable and is ready to be loved.
On the other hand women also enjoy alluring men towards them.
You may also like to read: Secrets of Successful Marriage Whatever were the reasons and circumstances that connected the man to another woman, he now starts enjoying it. The feeling that females still crave for him or there is a lady (other than his wife) who is madly in love with him and cares for him gives him a boost to his ego.
Some men want to know and feel they are worthy of love.
Different studies have pointed out that women reach their sexual peak quite later in life.
Another variation to this could be men seeking emotional validation from someone else since the existing partners have been too busy with their individual priorities.
It may also be called by other names such as infidelity, adultery or even cheating on the spouse.
While the wife may accept or even tolerate once in a while a hug or even a kiss with other woman but may threaten the sanctity of the existing relationship or marriage if it happens too often.
She may have better experiences of life or more confident, her proper support and guidance in tough situations will make him feel more confident.
Recommended reading: How to Support your Spouse Emotionally One of the best corrective methods would be to visit the psychologist for a psychological therapy or psychological counseling.